REVIEW · AMSTERDAM
Amsterdam: Self-Guided Food Tour in De Jordaan Neighbourhood
Canals and comfort food in one walk. This self-guided tour turns De Jordaan into a tasty mini-itinerary, starting at Broodje Mokum and linking you stop to stop with a PDF food guide. I like that you get a mix of classic Dutch favorites and more modern takes, without being stuck to a group schedule.
I also appreciate the independence. You walk at your pace, order from each place in the deal order described in the guide, and you can spend more time near canals or cafés if the area grabs you. The one catch to plan around is that not every stop is open daily, so you should expect a bit of variation depending on the day you go.
In This Review
- Key things I’d notice first
- De Jordaan in two hours, starting (and ending) at Broodje Mokum
- How the PDF food guide and discounts actually work
- Your 7-stop tasting route through Jordaan
- Stop 1: Jordanese sandwich at a local lunch room
- Stop 2: Dutch cheese from a cheese connoisseur
- Stop 3: Italian ice cream in an Amsterdam setting
- Stop 4: Dutch sausage at a legendary butcher
- Stop 5: 200-year-old brown café apple pie, with an American-famous tie
- Stop 6: Dutch fish combo, kibbeling and herring
- Stop 7: A concept store with a slider and drink combo
- Why the food variety is the real value
- Timing tips: what to do when days and hours don’t cooperate
- Dietary limits you should plan for now
- Getting around: what makes it easier than a DIY list
- Who should book this self-guided Jordaan food tour
- Should you book it?
- FAQ
- Where does the self-guided tour start and end?
- How long does the food tour take?
- What do I need to use the tour discounts and tastings?
- How do I get the PDF guide?
- What food is included in the price?
- Is it suitable for vegetarians, vegans, or gluten intolerance?
- What should I bring with me?
Key things I’d notice first

- Self-guided, not a live host, so your phone and directions do the work
- 6 tastings plus deals at 6 of 7 stops, with the tasting order spelled out in the PDF
- Iconic Jordaan foods, from Dutch cheese and sausage to herring and apple pie
- Built-in planning help, with restaurant and activity recommendations plus a free 3-day Amsterdam itinerary
- Mostly vegetarian-friendly stops, but not vegan and not suitable for gluten intolerance
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De Jordaan in two hours, starting (and ending) at Broodje Mokum

This is a short, focused route through Amsterdam’s Jordaan neighborhood, made for people who want real food in a real neighborhood without overthinking logistics. Your starting point is Broodje Mokum, a local lunch room in De Jordaan, and the route is designed to bring you back there when you’re done.
The duration is listed at 2 hours, but think of that as a “walking plus eating” loop. You’ll spend time inside shops for tastings, you’ll order and pay at each stop, and you’ll do short canal-side stretches between places. If you tend to browse windows or pause for photos, you might run a little long. If you keep things moving, you’ll finish with time left to explore the Jordaan on your own.
How the PDF food guide and discounts actually work

Since there’s no in-person guide, this tour depends on one thing: the PDF in your hand. After you book, you receive a download link by email within 24 hours, so you can read up ahead of time and get your phone ready.
Here’s the practical rhythm:
- You follow the PDF directions to the next stop using the map links.
- At each place, you order in the deal/tasting order described in the guide.
- You pay at the counter at that shop.
- You show the PDF on your phone to get the exclusive discounts and tastings.
That last part matters for value. Discounts only apply if you use the guide at the moment of ordering, so don’t forget to keep it accessible offline if you can. The tour also runs rain or shine, so bring a charged phone and plan for a wet sidewalk.
Your 7-stop tasting route through Jordaan

Not every stop is guaranteed open every day, but the tour states that at least 6 will always be open. I like this approach because it keeps the experience workable even if a place has odd weekday hours.
Below is what you’re tasting, and what to expect from each type of stop.
Stop 1: Jordanese sandwich at a local lunch room
You begin at Broodje Mokum for a traditional Jordaan sandwich. The idea here is more than just bread and toppings. The tour frames the lunch spot as a neighborhood institution, the kind of place where local musicians and regulars have been part of the scene for generations.
You’ll be able to choose from several topping options, and the sandwich is served in a way that’s meant to feel like a Jordaan staple rather than a tourist gimmick. If you’re hungry, this is a good time to go all-in, because later stops cover cheese, sweets, and fish.
One seasonal note: the tour mentions that every Wednesday and Saturday you could enjoy freshly made poffertjes (baby pancakes) with icing sugar and butter. If your dates match, that’s an easy win to add onto your early meal.
More plates and more glasses around Amsterdam
Stop 2: Dutch cheese from a cheese connoisseur
Next up is a famous cheese shop with selections ranging from young to old, and flavored options. What I find useful about this stop is the “quality and aging” angle. It’s not just “try some cheese.” The experience is built around the idea that Dutch cheese has different flavors depending on age and type, and that the shop is run by someone who knows how to pick good batches.
Order with curiosity. If you’re unsure, go for a cheese that sounds slightly different from what you’ve had before. The tasting format also helps you avoid the problem of buying a full wedge and realizing you don’t love it.
Stop 3: Italian ice cream in an Amsterdam setting
Then you hit an Italian ice cream parlour that’s described as one of Amsterdam’s best. This stop is your reset after savory bites. Even if you’re not a big ice cream person, this is a clever pacing move for a 2-hour tour because it cools the palate and gives you a break before the more intense flavors later on.
Stop 4: Dutch sausage at a legendary butcher
After ice cream, the tour turns to a more hearty Dutch classic: a Dutch sausage sampling at a legendary local butcher. Sausage in the Netherlands is one of those foods that can range from simple to seriously flavorful, and this stop is meant to spotlight what local butchers do well.
If you’re sensitive to spice or salt, pay attention at ordering time, since the deal tasting order matters. I’d rather you enjoy the food than feel stuck with something too heavy for your stomach.
Stop 5: 200-year-old brown café apple pie, with an American-famous tie
Next you walk into a historic 200-year-old brown café for apple pie. The tour also notes that a former US president was smitten with this type of pie, which is a fun bit of trivia that adds context to why certain cafés become long-term landmarks.
Brown cafés tend to be woodier, cozier, and more “old Amsterdam” than modern cookie-cutter places. If you like atmosphere, this stop is where you’ll feel it. If you’re rushing, it’s still worth stepping inside, even for a short tasting moment.
Stop 6: Dutch fish combo, kibbeling and herring
Now you move into classic Dutch fish territory with a combo of kibbeling (fried cod) and herring. This is one of the more “distinctive Amsterdam” stops, because the Netherlands has its own fish-eating traditions, and kibbeling is especially tied to casual street-food culture.
If you’ve never tried herring, expect a stronger, saltier taste than fish sticks. This is where it helps that the tour says it will also give you the history behind the fish. Understanding where it fits in local tradition can make a first tasting feel less random.
Stop 7: A concept store with a slider and drink combo
You finish at a unique Amsterdam concept store, where you get a slider and drink combo prepared by a renowned local chef. Concept stores can sometimes feel like trendy boxes, but the tour frames this stop as food-led, with a real chef connection and a pairing drink.
This final stop tends to work well after the fish and pie because sliders are filling but not always heavy, and the drink helps you close out the taste journey.
Why the food variety is the real value

On paper, this looks like 7 stops in a neighborhood. In practice, the value is how the menu line-up covers different Dutch flavors in a single loop:
- Sturdy comfort food early (sandwich, then cheese)
- Sweet reset in the middle (ice cream, then apple pie)
- Protein punch later (sausage, then fish)
- A modern closing bite (slider and drink)
That mix matters when you only have 2 hours. Many food tours overload you with the same flavor family. Here, you get enough variety to keep your interest up without turning the walk into a full-day food crawl.
Also, the tour estimates the total cost of food at around 25 euros per person. That’s not “included,” but it’s still realistic for 6 to 7 small tastings plus deals. If you’re budget-minded, use that figure as your baseline and remember that discounts apply via the PDF. If you skip the guide while ordering, you can lose the point of paying for the tour at all.
Timing tips: what to do when days and hours don’t cooperate

The tour is rain or shine, and it notes that not every stop is open daily. That means your best move is to treat the PDF as the authority on your exact day.
Two timing tips I’d use:
- Start on time. If a shop opens later than your day expects, you want a buffer.
- Keep your orders ready. Since you pay at each stop and show the PDF, it helps if you’re not fumbling with your phone when you reach the counter.
If you want the poffertjes chance, line up your visit with Wednesday or Saturday. Even if you don’t get them, you’ll still have the core sandwich tasting.
Dietary limits you should plan for now
This is where I’d be very straight with myself before booking. The tour says:
- Vegetarian options are available at 5 out of 7 stops
- Not suitable for vegans
- Not suitable for people with gluten intolerance
So if you’re vegetarian, you likely have options across most of the route. But if you’re vegan or need strict gluten avoidance, you should assume this tour is not the right fit based on the stated suitability limits. You can still enjoy Amsterdam food, but this specific deal-and-tasting structure won’t match the needs.
Getting around: what makes it easier than a DIY list
Many “self-guided” tours are just a list of addresses. This one gives you a PDF guide with Google Map links and directions for each tasting. That’s the difference between wandering randomly and walking with purpose.
I also like that the tour includes restaurant and activity recommendations plus a free 3-day Amsterdam itinerary. Even if you only use the food tour portion, you’ll still walk away with ideas for your next days in the city. Use it to connect the Jordaan to the rest of your plan, instead of treating this as a standalone detour.
Who should book this self-guided Jordaan food tour

Book it if you:
- Want De Jordaan in a compact 2-hour format
- Like eating as you walk and staying independent
- Prefer a PDF-driven route over a scheduled group tour
- Enjoy a mix of Dutch classics like cheese, apple pie, kibbeling, and herring
- Want a ready-made plan for the rest of your Amsterdam stay
Skip it if you:
- Need a tour with a person to handle questions and substitutions on the spot
- Are vegan or have gluten intolerance, based on the stated limits
- Hate relying on your smartphone for directions and deals
Should you book it?
If you want a smart way to eat your way through the Jordaan without locking into a group, this is a solid option. The pricing plus the estimated food cost makes sense for a route with exclusive discounts and tastings at most stops, and the neighborhood choice is practical because everything is close together.
My main “hold up” is day-to-day opening. Because not every stop is guaranteed open daily, you need to be willing to follow the PDF and accept that the exact mix may shift. If that’s fine with you, you’ll end up with exactly what this tour promises, a memorable Jordaan walk powered by real Dutch flavors and a clear plan you can reuse.
FAQ
Where does the self-guided tour start and end?
It starts at Broodje Mokum in the De Jordaan neighborhood and ends back at the same meeting point.
How long does the food tour take?
The duration is listed as 2 hours. Starting times vary based on availability.
What do I need to use the tour discounts and tastings?
You’ll need the PDF guide on your phone. The tour says you should show the PDF to be eligible for the exclusive discounts and special tastings.
How do I get the PDF guide?
After booking, you receive a download link via email to download the PDF guide within 24 hours.
What food is included in the price?
Food and drinks are not included. The tour estimates the total cost of food is around 25 euros per person, with exclusive discounts and tastings at 6 out of 7 stops.
Is it suitable for vegetarians, vegans, or gluten intolerance?
Vegetarian options are available at 5 out of 7 stops. The tour is not suitable for vegans and not suitable for people with gluten intolerance.
What should I bring with me?
Bring a credit card and cash, plus a charged smartphone with internet access. The tour is designed to run rain or shine.
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